From London, England, reported by Research In Motion (Rim), which aims to improve one of the most glaring deficiency in an effort to compete with Apple and Nokia, is by adding wireless music download service. They cooperate with 7Digital website download. And of course this additional facility will soon be launched in the UK, United States, Canada, France, Italy, Germany and Spain in September.

According to marketing manager, Peter Davias, this application is free. Song track will same with the cost track through the company’s website – USD 99 cents for each song track or USD 9.99 for each album in the United States, or 7.99 Pounds Sterling in the UK. From six million songs track available, most will be free of DRM.

Davias said that the service will offer a slightly better from iTunes or the Comes with Music. “One thing that is not owned by this phone shops is they are only store and we will offer editorial – not just a recommendation, but the new features in the music and review,” he said.

The efforts should be more speed up the popularity of BlackBerries with the non-business users. “BlackBerry has become more focused on the consumer, and that really nothing here is music,” said Davias. “This is the main key.”